Management Prudence Journal

Volume : 2 Issue : 1
Published : 2011
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Articles
A research study on Impact of ISO 9000:2000 on selected key performance indicators of manufacturing organizations in India.
Dr. Koilakuntla Maddulety | 1-12
A study on the influence of advertising on consumer brand preference and loyalty for hair shampoo in Madurai.
P.S.Venkateswaran | 13-24
Capital structure :A sectoral case study of Indian corporate (period- 2004-06)
Dr. Amarjeet Khalsa | 25-33
Anish Hospital - looking beyond: A case study
S. Sudhakar, Dr.D.Sudharani Ravindran | 34-40
Applications of data envelopment analysis as a benchmarking tool: A Case study
Karthik Vignesh, Srinivasan Balan, Koilakuntla Maddulety, Sankar TS, Sumit Guha, Vibhu Ganesan | 41- 49
Paradigm of mutual funds industry in India
Prof. Naila Iqbal | 50-56
Review of models used for selection of corporate strategies.
Santoshkumar A Phulpagar, Dr. K Madduletty | 57-68
Factors affecting the selection of a product (focus on rural consumers of uttarakhand)
Dr. Manoj Bisht, Dr. Kailash Saklani, Dr. Swati Anand | 69-73
Problems and prospects for Indian entrepreneurship in the current globe era.
Ms. Sarika R. Lohana, Mr. S. K. Dikit | 74-79
Managing foreign exchange risk -an evidence from Indian market.
Dr.P.Thirumalvalavan, M.Padmavathi | 80-85
Contemporary issues in Hrm: complexities, remedies and transforming role of Hrm
Dr. Supriti Dubey, Prof. Ruchi Saxena, Prof. Ankur Soni | 86-89
An empirical analysis of development of small scale manufacturing sector in india
Anshu bhardwaj, Dr. Vikas choudhary, Dr. Anil sharma | 90-97
Customer perception and attitude towards e-banking.
Dr.N.B.Jadhav, Mrs.Poonam R. Lohana, Mr. Rupesh Dargad | 98-102
Power reforms in madhya pradesh- the search for an indigenous model for sustainable development
Prof Atul Singhai | 103-106
Need for better job satisfaction of nurses
Mr. R. Murugesan, Dr. R. Ganapathi | 107-115
Online marketing and customer reaction in a second tier city with special reference to coimbatore city.
Mrs. C. Anuradha, Dr. R. Ganapathi | 116-122
Application of bio medical waste in hospitals and its management
Ms. Pragya Bhargava | 123-128
Consumers preference towards various brands of shampoo in tirupur town.
Mr. S. Gopalsamy, Mr. S. Sannasi, Dr. R. Ganapathi | 129-140
Relationship between quality of work life and job satisfaction of workers in textile industry
Dr.R.Jothi, Dr. S.Johnmanohar | 141-144
An overview of kids pestering in India
Dr. Anil Mishra, Prof. Bharat Goel | 145-147
Emerging Trends in Post Market Recession
Pratima Sheorey | 2-8
Marketing Innovation in FMCG Industry
Ankita Saxena | 9-15
Book Review of Building Social Business
Amit Kumar | 16-18
Walmart- India vs. China
Rajni Kamboj & Sumedha Kalia | 19-30
Content Marketing
Avinash A Murthy | 31-45
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