Journal of Entrepreneurship & Management

2019 | Volume 8 | Issue 3

What Makes an Entrepreneur - A Case of Agripreneur

1. Divyang J. Joshi – Assistant Professor, Parul Institute Of Management And Research, Parul University, Gujarat, India.

2. Ekta Joshi – Assistant Professor, Parul Institute Of Management And Research, Parul University, Gujarat, India.

3. Vaibhavi Patel – Assistant Professor, Parul Institute Of Management And Research, Parul University, Gujarat, India.

Received
07-Sep-2019 		Accepted
- 		Published
07-Sep-2019
Abstract
Mr. Dipak Arvindbhai Bhatt is the son of a marginal farmer, who was compelled to join family business 25 years back in 1994 due to ill health of his father at the cost of his studies. He was concerned about the bread and butter for the family as his business was quite debt drowning. When he joined the business, there was a debt of 1.2 million rupees against the assets of only four cattle and 8 acre (20 bigha) land. But his focused, flexible, and determinant attitude took his business up to a 20 million rupees venture along with 40 cattle and 65 acre (162 bigha) land. This case attempts to demonstrate the traits of entrepreneur, importance of marketing, and development of new market for milk products.
Keywords Entrepreneur, Dairy Farming, Entrepreneurial Traits, Decision Making, 5Fs, 4Ps
Locked
Subscribed
Open Access
Open Access
Articles Journal Info Editorial Board Guidelines Pricing Info Peer Review & Publication Policy Submit Manuscript