Journal of Entrepreneurship & Management

1. Vinay Kumar Kainthola – Kurukshetra University, Kurukshetra, Haryana, India

2. Joginder Singh – Kurukshetra University, Kurukshetra, Haryana, India

Received
22-Dec-2016
Accepted
-
Published
22-Dec-2016
Abstract
The present study describes the brief introduction, status of library web pages of 13 IIMs and availability of web 2.0 applications like YouTube, Facebook, Wikis, Twitter, Linkedin and Wordpress etc. It also suggests a depth study to find out the barriers and ignorance in using web 2.0 applications in IIMs. The purpose of this paper is to identify the status and availability of library web pages and web 2.0 applications at IIMs. This paper open gate for the depth study on web 2.0 applications. Data required for the present study was collected to visit the official website of IIMs. All the 13 IIMs have web 2.0 applications at their official website but out of 13 IIMs, only 7 IIMs library web pages have web 2.0 application and remaining 6 library web pages are not having web 2.0 applications. Total 7 web 2.0 applications are available at IIMs (13) library pages. Facebook is the most used web 2.0 tools which is available at 13 IIMs (100%) followed by Twitter which is available 11 IIMs (84.6%) IIMs library webpages. YouTube, Linkedin, Google+ and Blog are being used by 6 IIM libraries (46.1%) and Wiki is being used by 1IIM (7.6%). The web 2.0 applications are most commonly used web. The availability of these applications at websites of 13 IIMs encourages and motivates. But non-availability of these applications at library portals of 6 IIMs presents ignorance of these tools.
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