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Journal of IMS Group

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Volume : 11 Issue : 1
Published : 2014

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Articles

The Effect of Green Advertising as a Moderator on Green Purchase Attitude - Green Purchase Intentions Relationship: The Case of Young Egyptian Consumers

Samaa Taher Attia | 1-15

The Art of Branded Luxury - Indian Consumers Buying Behaviour

Rahela Farooqi, Shadma | 16-23

Human Resource Management: Its Role for Sustainability and Growth of the Organizations

Sateesh Kumar Ojha | 24-32

Mobile Phone Marketing Vis-a-Vis Consumer Perceptions

Umesh R. Dangarwala, Maniram K. Dekate | 33-43

Impact of Negativity and Stereotype Threat on Female Managers-An Indian Perspective

Sangeeta Trott | 44-48

Occupation and Mall Shopping

Monika Gupta | 49-56

Impact of High Performance Human Resource Practices on Intention to Leave and Emotional Exhaustion

Jeevan Jyoti, Roomi Rani | 57-66

Impact of Performance commitment on Consumer Evolution of Product Quality

Krishna Kumar Pandey, Manisha Pandey | 67-74

Organizational Structure: An Inquiry on Relevancy with Organizational Trust and Job Satisfaction in Indian Cellular Service Providers

B. K. Suthar, R. Lathangi, Shamal Pradhan | 75-88

Articles Journal Info Editorial Board Guidelines Pricing Info Peer Review & Publication Policy Submit Manuscript

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