This article has attempted to explore the role of the National Assessment and Accreditation Council (NAAC) Accreditation in the Quality Improvement of Higher Education Institutions. NAAC has become an essential part of the Higher Education System to highpoint qualitative part of the Higher Education Institutions (Institute / College / University). The NAAC have brought significant changes in the Indian Higher Education system by creating an impact on the various quality parameters of the Institutions. NAAC gives direction and motivates the Institutions to address many of its issues through its criteria and critical indicators related to Quality Assessment and Accreditation processes, such as Evaluation Process and Reforms; Student Performance and Learning Outcomes; Promotion of Research and Facilities; Resource Mobilisation for Research, Innovation Ecosystem, Research Publications and Awards; Consultancy; Extension Activities; Collaboration; Library as a Learning Resource; IT Infrastructure; Faculty Empowerment Strategies; Resource Mobilisation and Financial Management; Internal Quality Assurance System (IQAS); Institutional Values and Social Responsibilities; Best Practices and Institutional Distinctiveness.