1. – Assist. Prof., School Of Business Mgt. (sbm), Iftm University, Moradabad, Uttar Pradesh, India
| Received
30-Nov-2018 |
Accepted
- |
Published
30-Nov-2018 |
Abstract
This research paper is an explicit effort to understand the effect of financial autonomy and society on investment decision of individual. Society is a major factor which influences our living standard, thought process and objectives. It is well popular proverb that “Society makes a Man perfect”. Society has a greater influence on our decision making procedure, whether the decisions are taken for personal consumption or for investment decision. Financial autonomy has a grave importance in investment decision making. The current paper is an effort to establish the relation among the different factors, which influences the investment decision making.
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