The paper aims to discovering the organizational macro variables which make innovation to take place at workplace and to develop a conceptual model for use in the industry which has been grappling with financial downturn. The meta-analysis of the literature explicitly provides an insight in to the interplay of macro variables viz. organizational culture, organizational structure, organizational learning, and knowledge management architectures to have organizational innovation in full swing. The paper describes the impact of all these variables towards innovation at organizational level. A conceptual model of organizational innovation has been proposed, which may be utilized for creating suitable architectures to make innovation in organizations. The proposed model of organizational innovation needs to be empirically validated across cultures, however.