2024 |
Volume 10 |
Issue 1
Assessing the Impact of Financial Literacy on the Adoption of Sustainable Investment Strategies: An Empirical Analysis
1.
Pooja Niralgi
– Kle Institute Of Management Studies & Research, Hubli, Karnataka, India.
2.
Radhika Badagi
– Kle Institute Of Management Studies & Research, Hubli, Karnataka, India.
3.
Smita Nadiger
– Kle Institute Of Management Studies & Research, Hubli, Karnataka, India.
4.
Pushparaj K.
– Kle Institute Of Management Studies & Research, Hubli, Karnataka, India.
Received
27-Mar-2024
|
Accepted
-
|
Published
27-Mar-2024
|
Abstract
This empirical investigation aims to explore the impact
of financial literacy on the adoption of sustainable
investment strategies. The study seeks to evaluate
the relationship between the levels of financial literacy
among individuals and their inclination to integrate
sustainability factors into investment decisions. The
research anticipates revealing nuanced insights into
how financial literacy influences investors’ attitudes
and behaviours concerning sustainable investments.
Employing a comprehensive survey methodology, data
will be collected from a diverse sample of investors, with
the survey encompassing questions related to financial
literacy levels, investment preferences and attitudes
towards sustainability. The findings of this study hold
the potential to offer valuable insights for financial
educators, policymakers and investment advisors. In
conclusion, this empirical analysis contributes valuable
insights to the growing field of sustainable finance,
offering a shade in understanding of the role financial
literacy plays in influencing investment behaviour.
Recognising the specific aspects of financial literacy
that contribute to the adoption of sustainable
investments can guide targeted educational efforts and
inform strategies for promoting environmentally and
socially responsible investment practices.
Keywords Financial Literacy, Sustainable Investment, Investment Decisions, Environmental, Social, and Governance (ESG), Investment Preferences, Sustainability Considerations
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